Sage AI Leadership Coach
Version 1.0 · February 2026 · FeedbackRocket (Pty) Ltd
Sage is an AI-powered leadership coaching platform developed by FeedbackRocket that provides personalised, confidential coaching to managers based on their 360-degree feedback results.
Sage uses Anthropic's Claude API, which operates on a stateless, request-response model:
In practical terms: This is equivalent to making an encrypted phone call. The conversation happens in real time, and when it ends, the line goes silent. There is no recording on the AI provider's side.
| Step | What Happens | Where Data Lives | Duration |
|---|---|---|---|
| 1. Manager sends message | Browser sends HTTPS request to FeedbackRocket server | FeedbackRocket server (encrypted) | Permanent (our server) |
| 2. Context assembly | Server retrieves survey data, action plan, chat history | FeedbackRocket database (encrypted) | Permanent (our server) |
| 3. AI request | Encrypted API call sent to Anthropic Claude | In transit (TLS encrypted) | Transient (seconds) |
| 4. AI processing | Claude generates coaching response | Anthropic servers (not stored) | Transient (seconds) |
| 5. Response returned | Coaching response saved to FeedbackRocket database | FeedbackRocket database (encrypted) | Permanent (our server) |
| 6. AI forgets | All data from the request is discarded by Anthropic | Nowhere — deleted | N/A |
FeedbackRocket accesses Claude exclusively via Anthropic's commercial API, which provides the strongest privacy protections available:
All persistent data is stored exclusively on FeedbackRocket's managed infrastructure:
| Data Type | Contents | Stored Where |
|---|---|---|
| Survey Results | Behavioural scores, anonymous comments, self vs. others ratings | FeedbackRocket database only |
| Action Plans | Development goals and commitments | FeedbackRocket database only |
| Conversations | Manager–Sage coaching dialogue | FeedbackRocket database only |
| Credentials | Hashed passwords (irreversible) | FeedbackRocket database only |
The data transiently processed by the AI includes:
This data does not include: trade secrets, strategic plans, financial data, customer information, intellectual property, personally identifiable information of respondents, or any other commercially sensitive material.
Most organisations already share 360 feedback data with external executive coaches. Sage provides equivalent or stronger protections:
| Dimension | Traditional External Coach | Sage AI Coach |
|---|---|---|
| Data retention by coach | Indefinite (notes, files, emails) | Zero (AI retains nothing) |
| Data transmission | Email, phone, video (variable encryption) | TLS-encrypted API only |
| Human access to data | Coach reads and discusses results | No human reads the data |
| Availability of records | Coach may retain notes indefinitely | Stored securely; deletable on request |
| Consistency | Varies by individual coach | Uniform security policy for all |
Does the AI learn from our employees' conversations?
No. Anthropic's commercial API explicitly prohibits using customer data for model training. The AI does not learn, adapt, or retain any information from coaching sessions.
Could another company's coaching session see our data?
No. Each API call is completely isolated. There is no cross-contamination between requests, users, or organisations.
What happens if we terminate the engagement?
Upon request, FeedbackRocket will permanently delete all data associated with your organisation. A certificate of deletion can be provided.
Is this more or less secure than using ChatGPT?
Significantly more secure. Sage uses Anthropic's commercial API (not a consumer chatbot). Consumer AI tools may retain and train on data by default. Sage's architecture ensures zero data retention by the AI provider.
Can HR or management read a manager's coaching conversations?
No. Coaching conversations are completely private and confidential to the individual manager. This is a non-negotiable principle of the platform.
Where are the servers located?
The application and database infrastructure is hosted in the EU (Frankfurt, Germany) on Render's managed platform.